Simulmedia Launches Direct-To-Consumer Marketplace

Simulmedia, an advanced TV provider that gives marketers full transparency on media metrics, business outcomes, inventory placement and pricing, today announced it has launched a marketplace specifically designed for direct-to-consumer marketers. The marketplace, called D2Cx.com, uses bidding, small daily minimums, fast, bottom-up reporting and distribution across more than 200 billion national TV ad impressions weekly […]