DMA 5 (DALLAS )
KXAS, Paper Partner On Investigative Project
Dallas NBC O&O KXAS and the Dallas Morning News teamed up to investigate complaints of harassment by hundreds of soldiers at the Army’s Warrior Transition Units that were designed to help the injured heal. In the process of documenting the poor treatment of Army veterans the two media outlets learned about how to work together.
As local media companies eye the potential of big data for deepening their engagement with audiences and advertisers, they are learning just how messy, expensive, incremental and imperfect the process can be. In the first of a three-part special report on local media and big data, NetNewsCheck looks at the promise and challenges of this fast-changing field.
