I look at broadcast TV’s schedules and I see a lot of junk cluttering up the grids. I mean lousy shows that may make money, but that drag down the overall broadcast day and make the station and the industry looked seedy and desperate. Stations need to clear out the junk and make room for other programs that draw viewers and make money without sacrificing respectability, and they can start with NBCU’s unholy trinity of Springer, Maury and Wilkos.
Megyn Kelly may have flamed out spectacularly in NBC’s 9 a.m. time period, but that has not torched the daytime TV landscape for high-profile talent. New entries featuring Mel Robbins, Kelly Clarkson, Tamron Hall and RuPaul are all in the works. Even former Trump White House aide Sean Spicer is in the very early stages of developing a daytime talker with syndicator Debmar-Mercury. But the road to daytime traveled by the current wave of incoming talent is littered with bodies.
CBS has announced premiere dates for its daytime lineup, including The Talk, game shows and soaps.
At the Daytime Emmys, talk shows have been split into two categories — entertainment and informative — since 2008. Yet many shows can’t help but be both — especially given how the world of politics and social issues have embroiled the lives of celebrities. In today’s climate, talk shows must strike a balance between being entertaining and providing audiences with socially relevant insights in order to capture attention.
CBS has promoted Margot Wain to SVP Daytime Programs, and Ray Paolantonio and Laurie Seidman have been upped to VP daytime programs. In her new position, Wain will continue as the current executive on The Price Is Right, network TV’s No. 1 daytime series, and daytime drama The Bold and the Beautiful, while working with writers and producers on all day-to-day creative and strategic elements.
CBS has renewed its full daytime lineup for next season, including a three-year deal for the soap The Young and the Restless and a two-year deal for the game show The Price is Right.
Daytime chief Lisa Hackner is in talks for a possible new role at the company, sources close to the situation say, while her top lieutenants Sheila Bouttier and Jill Mullikan-Bates are likely leaving. Hackner has been EVP of daytime and syndicated programming at ABC since 2013, overseeing mainly shows on the West Coast. She and her team were behind FABLife, which premiered last year and was axed earlier this year.
The Media General-owned San Francisco indie is adding Bridezillas, Hollywood Today Live and Crime Watch Daily in place of paid programming on weekdays.
About four years after dropping two long-running soap operas from its schedule, CBS Daytime seems to be clicking on all cylinders. Its entire lineup — including more recent additions The Talk and Let’s Make a Deal — hit ratings milestones during the last week of January, lifting the network delivered to its largest audience for any frame in more than eight years