Local Washington D.C. affiliates of Fox, CNN and MSNBC have all banned new spots by Mischief @ No Fixed Address for nonprofit RepresentUS that feature AI overlays — known as deepfake technology — of North Korea’s Kim Jong-Un and Russia’s Vladimir Putin respectively, speaking about the fragility of the U.S. democracy. “Dictators” was set to air after the 2020 presidential debates. The spots had been approved but were pulled at the 11th hour with no explanation, according to the agency.
Facebook has announced that it is banning videos manipulated to distort reality, commonly called “deepfakes.” “While these videos are still rare on the internet, they present a significant challenge for our industry and society as their use increases,” Facebook Vice President Global Policy Management Monika Bickert posted on the platform’s blog.
Researchers are creating tools to find AI-generated fake videos before they become impossible to detect. Some experts fear it is a losing battle. Above, actors were filmed in a variety of scenes. The top picture is their actual image, with a deepfake altered image below it.