The free service is offering 66 TV channels in the nine counties comprising the 14th DMA.
Officials with the Detroit-based organization that owns the Detroit Tigers and Red Wings said Thursday they have put no timeline on a potential launch, but called it a natural extension of the business. The idea comes as it considers renewing or extending its deal with Fox Sports Detroit.
There were some seismic shifts in the Detroit media landscape in 2015, especially within the newsrooms of the city’s two daily newspapers.Retirements, buyouts and job changes dominated the local media industry headlines over the past 12 months.
Spending is healthy, though demand is not high. Pricing is negotiable. Buyers target latenight to reach the city’s many shift workers. Auto ads drive this market.
A massive power failure in Detroit has forced stations into breaking news coverage, as city schools, universities, courthouses and other public buildings have lost power without explanation.
Detroit will see more political advertising than expected this year after an unexpected decision opened up a seat that hasn’t been in play for more than a decade. On Friday Michigan U.S. Rep. Mike Rogers said he’s decided to pursue a career in talk radio rather than seek reelection in the state’s 8th Congressional District. Rogers, a Republican, has held the seat for 14 years and was expected to coast to another easy win. The race will add money to a local TV market that was already expecting strong activity from the state’s U.S. Senate and gubernatorial races.
In the Motor City, where sites run by WDIV and WJBK outdraw those of Detroit News and the Detroit Free Press, local media outlets see it as their mission to boost morale and the image of the ailing market.
The Post-Newsweek stations in Detroit and Orlando choose Harris’ MPH ATSC mobile DTV system.
The former general sales manager at KOLD Tucson becomes VP of sales at WWJ-WKBD.