Mobile App Video Fraud Increases 50% YOY, Verification Surges On CTV

DoubleVerify, a software platform for digital media measurement, data and analytics, today released its 2021 Global Insights Report, an annual study on the current state of digital media quality and performance. This year’s report found that many post-bid quality metrics measured and benchmarked by DV are moving in a positive direction, with violation rates decreasing. […]