Nielsen has promoted Scott Brown to general manager, audience measurement. In this new role, he will “continue to innovate Nielsen’s measurement products and ultimately drive the unification of linear TV, […]
The FCC’s Media Bureau is seeking comment on whether analog LPTV stations should be able to continue to program an analog radio service after the deadline to switch to digital.
IN-STAT RESEARCH
Digital TV Users Expected To Shift To Tablets
Future digital TV/video consumption will shift to tablets from PCs. Scottsdale, Ar.-based media researcher In-Stat says 65% of the U.S. population will own a smartphone and/or tablet by 2015 — that comes to over 200 million people in total. The survey says this estimate will have a impact on how video entertainment is acquired and consumed.
