DMAS 1-210

Top 10 Movement In New Nielsen DMA Ranks

Of Nielsen’s 210 Designated Market Areas, 51 increased their positions, while 70 dropped in the new 2017-18 rankings. There were five changes in the top 10 markets — Washington, Houston and Atlanta each advancing one spot, knocking San Francisco and Boston down one place each. Of all the moves, the largest was Yakima, Wash.’s eight-spot rise to 114, with Norfolk, Va., posting the biggest drop, falling five slots to 47.

DMAS 1-210

Top 10 Movement In New Nielsen DMA Ranks

Of Nielsen’s 210 Designated Market Areas, 47 increased their positions, while an equal number dropped in the new 2016-17 rankings. There were three changes in the top 10 markets, with Houston moving up two spots to No. 8, knocking Boston and Atlanta down one place each to 9 and 10, respectively. Of all the moves, the largest was Reno’s six-spot drop to 112, with Des Moines, Iowa, the biggest gainer, rising three slots to 69.

DMAS 1-210

Top 20 Movement In New Nielsen DMA Ranks

Of Nielsen’s 210 Designated Market Areas, 39 increased their positions, while 46 dropped in the new 2015-16 rankings. There were seven changes in the top 20 markets affecting Washington, Boston, Tampa, Phoenix, Detroit, Cleveland and Orlando. Of all the moves, the largest was three slots.

Nielsen Revises DMA Ranks For 2014-15

Of Nielsen’s 210 Designated Market Areas, 46 increased their positions, while 52 dropped. There were no changes in the top 10 markets, but right below that four DMAs swapped spots, with Detroit and Seattle moving down and Tampa, Fla., and Phoenix rising.

New DMA List Again Shows TV Homes Drop

For the second straight year, according to Nielsen’s just-released ranking of TV DMAs for the 2012-13 season, the number of TV homes has fallen, if only slightly. The count is off nearly 500,000 homes to 114.2 million. Winners in the DMA reordering were Grand Rapids-Kalamazoo, Oklahoma City and Anchorage. The trio climbed three spots. Top 38 markets are the same as last season.