The Associated Press is launching an e-commerce site called AP Buyline, powered by Taboola. It’s part of a broader effort by the AP to diversify its business by adding more consumer revenue. The company, which has historically made most of its money from licensing its content to other media organizations, redid its website last year to boost consumer traffic and advertising revenue.
The moves also are aimed at spurring growth at a time when the Chinese economy is slowing despite an end to COVID-19 pandemic restrictions a half-year ago. Eddie Wu, chairman of its e-commerce group, will succeed Daniel Zhang as CEO, the company said in a statement Tuesday. Zhang will be CEO and chairman of Alibaba’s cloud computing unit, which has been approved to be spun off and is expected to be listed for trading within a year.
Competing with SpaceX, OneWeb and others, the e-commerce titan will rely on small rockets to get prototypes of its satellite constellation into space.
NBCUniversal and Facebook unveiled a new partnership that will put e-commerce pitches from the TV company’s clients on Facebook and Instagram, part of an ongoing bid by the Comcast media conglomerate to cultivate a new set of advertising clients. Under the new pact, NBCUniversal e-commerce clients will be able to make outreach to users on Facebook and Instagram, utilizing content related to NBCUniversal’s shows and stars.
We streamed, we Zoomed, we ordered groceries and houseplants online, we created virtual villages while navigating laptop shortages to work and learn from home. In many ways, 2020′s pandemic-induced isolation […]
