The Capitol Broadcasting CBS affiliate in Wilmington, N.C., used six digital billboards to display the percentage of votes for the Republican and Democratic gubernatorial candidates. WILM GM Connie Knox: “Anything we can put on our website, we can put on digital billboards.”
Nexstar CEO Perry Sook says that the new Congress will likely leave broadcasting alone as it tackles issues other than retransmission consent and spectrum reallocation. Broadcasters, he says, should concentrate on developing mobile, a business that he says “may dwarf everything.”
Generally speaking, the GOP takeover of the House of Representatives will likely benefit broadcasters as Republicans with pro-industry records are in line to run the committees responsible for communications policy and oversight of the FCC. Among those to watch in the House: Fred Upton of Michigan, Cliff Stearns of Florida, John Shimkus of Illinois and Joe Barton of Texas.