NBCU’s youth-targeted news venture has added a slate of esports titles to its lineup via a partnership with ESR, a 24/7 channel dedicated to the subject. The offerings include holiday-themed challenges and competitions. Above, ESR’s Thanksgaming Show begins airing on NBCLX on Nov. 16.
In largely prerecorded sessions, SMPTE’s annual conference this week has drawn about 1,300 attendees and had a focus on esports. Using the cloud for everyday production was another emphasis. Above, the Virtual Tour of Flanders esports event, produced by race organizer Flanders Classics, cycling simulator firm Bkool, cloud production vendor Kiswe and VRT’s sports channel Sporza, featured 13 professional riders racing a simulated course on stationary “roller” setups at home.
VUit, the ad-supported streaming service built in partnership with some of the world’s largest local TV station groups, will be presenting a special esports themed election night special on its popular VUit eSports channel, entitled VUit eSports — Decision 2020. Starting Nov. 3 at 7 p.m. ET, and running all evening, the special will bring […]
J.R. McCabe, a veteran content creation, sales and marketing and product development executive, is picked to fill the new position.
While the COVID-19 pandemic has battered the live sports industry, including broadcasting and cable networks, creative minds have been working on a variety of new cross-platform opportunities to attract fans and advertisers.
A long lockdown without live sports has pushed esports toward record audiences on the streaming platforms where they’re usually watched, with broadcasters now testing the waters. With professional leagues’ reemergence still hazy, esports may be having their breakthrough moment sooner than expected.
A budding esports rivalry will get a Texas-sized jolt of energy this month as the Dallas Fuel and the Houston Outlaws, two professional esports teams competing in the Overwatch League, collaborate to launch a first-of-its-kind esports skills and team competition series on television stations throughout Texas. The Lone Star Showdown presented by Samsung will feature three weeks […]
Google’s YouTube Gaming unit escalated the talent war being waged among live-streaming powerhouses, announcing a deal with publishing giant Activision-Blizzard to exclusively stream events from three of the world’s most popular esports titles.
Appear TV, a provider of next-generation video processing platforms for broadcast and streaming, will highlight the full capabilities of its hardware and software at IBC (Sept. 13-17, RAI Amsterdam) at Stand 1.C61 through an on-site simulated eSports environment. Attendees at the show are encouraged to visit the stand and discover the benefits of Appear TV’s […]
Growing esports video viewing could cause big disruption and fractionalism of traditional media in the next few years, according to one media analyst. Laura Martin, of Needham & Co., wrote that traditional media, including TV, radio and magazines, will see erosion of younger viewers 18-25 moving more to esports platforms.
TV Azteca and Black Ridge Acquisition Corp., a public acquisition vehicle, made a deal under which TV Azteca becomes a shareholder of Allied Esports, a global esports entertainment company, through an equity investment in Black Ridge Acquisition Corp. As previously announced, Allied Esports and its sister company, the World Poker Tour, both currently owned by […]
What has really attracted advertisers’ attention is that 43% of fans have annual household incomes of $75,000 or more and that “58% of fans that are aged 25 or older live with children in their household.” These are audiences that are less likely to watch traditional television.
Telemundo Deportes says it has debuted the first Spanish-language esports channel in the U.S. offering fans more than 2,000 streaming hours of content a year featuring exclusive streamers, short-form content and competitions. The channel is available via livestream on Twitch and YouTube. The EA Sports FIFA19 Global Series is the first competition to stream on the Telemundo […]
BCaster, developer of a platform for real-time sharing and delivery of photos and videos, and ESPAT Media, a provider of creative production services for the esports industry, today announced a partnership to serve the growing audience of brands seeking exposure through the esports tournament world. BCaster will provide custom integration of its real-time platform for […]
Hulu is the latest big media platform to jump on the eSports bandwagon. The streaming service said on Monday that it is ordering four new original TV series about the popular online-gaming competitions from ESL, the company behind some of the world’s largest eSports tournaments.
When you consider that NBC, ESPN and others take advantage of regional sports nets and affiliated channels as a means of providing regional coverage for esports events, it begs the question “How can local TV stations participate?” That idea may have seemed far-fetched at a time when stations needed to program for broader audiences. However, the digital world has created the same possibilities for local broadcasters.
Major cable networks like TBS and ESPN are riding the wave of eSports’ growth into the mainstream. Tonight, they will be joined by a broadcast net when The CW airs the finale of Machinima’s eSports docuseries Chasing the Cup. The third season of the series went behind the scenes in the lives of professional Mortal Kombat X players as they compete at the ESL Mortal Kombat X Pro League finals for a piece of the $100,000 purse.
TBS is leading what several industry sources say will be another flurry of agreements to bring professional video-game battles — today, under the catchy name eSports — to broadcast television.