Estrella Media, a vertically integrated, multiplatform, Spanish-language media company has selected Google Ad Manager for monetizing its live and on-demand streaming TV platforms. Free ad-supported streaming TV (FAST) platforms will span across connected TV, gaming consoles, mobile and online beginning with the EstrellaTV and Estrella News channels streaming live on multiple partner apps and on-demand […]
Spanish-language Estrella TV has brought on Gino Del Corte and model and actress Maria Elena Anaya as hosts for its midday TV shows iTestigo and En Vivo, respectively. iTestigo is a news-based program featuring user-generated content that empowers viewers to become “citizen reporters” and to capture and report on newsworthy events. Del Corte joins its […]
Spanish-language television network Estrella TV today announced a new programming lineup to kick-start the new year. Leading the new lineup is LOL Comedi Hi, a scripted comedy sketch show comprising a series of non-verbal visual comedy vignettes. The show will premiere Jan. 15 at 4 p.m. ET and will also air at 11:30 p.m. Monday […]
EstrellaTV, LBI Media’s Spanish language network, announced today that it will broadcast the 2017 Spanish-language transmission of the Miss World competition on Saturday, Nov. 18, from 7 to 9 p.m. ET. The Miss World pageant will take place on the island of Bali with 130 contestants from around the world. Fort the first time in […]
Come Jan. 1, Comcast will begin carrying the three Estrella TV stations in Houston, Denver and Salt Lake City that it dropped in 2015. That’s because station owner Liberman Broadcasting Inc. has selected must-carry status in the just-wrapped election cycle.
Beginning Monday, Sept. 11, Hearst Television-owned NBC affiliate KSBW Monterey-Salinas-Santa Cruz, Calif. (DMA 125), will simulcast its 5 p.m. newscast with live Spanish closed captioning on its Estrella TV Costa Central subchannel that airs over the air on ch. 8.3, Comcast cable ch. 625 and Charter cable ch. 239. “We are excited to bring our […]
Spanish-language broadcaster LBI Media said today that its Estrella TV Network has added a new affiliate in Wichita, Kan. Estrella TV has signed an affiliate agreement with KCTU-LD owned by River City Broadcasters, which will air the network on ch. 43 as early as this week. KCTU becomes Estrella’s its 48th affiliate. “Adding KCTU as a […]
The Spanish-language network adds a Colombian one-hour sitcom to its programming lineup.
Ferriz Hijar will be responsible for the strategic planning and management of the network’s news division, including managing content and production for all news-related programming, which includes two national newscasts. He will continue to anchor the national newscast Cierre de Edición.
The Spanish-language broadcaster will make its original content catalogue available in markets around the world through Sabbatical Entertainment.
Beginning today, Spanish-language broadcaster LBI Media’s Estrella TV network is available in Phoenix (DMA 12) and San Diego (DMA 28) and on Cox Communications. “We are excited to further expand our partnership with Cox in Phoenix and San Diego,” said Cathy Lewis Edgerton, SVP, distribution and affiliate sales, LBI Media. “Estrella TV launching on Cox […]
Sling TV launched multiple new channels today: Showtime — Now available as a premium, Showtime offers new and existing Sling TV customers eight channels for $10 per month, including nearly 2,000 on-demand titles. The launch of Showtime on Sling TV marks the first time an OTT service has offered content from the four leading premium networks. […]
Spanish-language broadcaster LBI Media on Thursday signed a multiyear agreement with Dish Network to expand its presence and distribution in U.S. As part of its national carriage expansion and broadcast affiliate additions across the U.S., Estrella TV Network becomes the latest addition to the satellite provider’s America’s Top 200 and DishLatino Clasico packages. LBI Media said […]
The syndicated political magazine show will debut this month on Estrella outlets in Florida, California and New Mexico.
After striking out with the FCC in a carriage discrimination complaint against Comcast, Spanish-language broadcaster Liberman Broadcasting has struck a carriage deal with the No. 2 pay TV platform, DirecTV. The deal will put network Estrella TV on the program guides of more than 20 million satellite TV customers.
Spanish-language Estrella TV Network is premiering its newest game show, Tumba Burros, tonight, Sept. 26, at 6 p.m. ET. Hosted by comedians Carlos Eduardo Rico and Alma Cero, Tumba Burros (loosely translated as Tipping Dunces) is Estrella TV’s newest high stakes, fast-paced game show inspired by a popular Don Cheto Radio Show trivia contest. Tumba […]
Comcast got welcome news from the FCC on Friday when the commission dismissed a complaint filed by Liberman Broadcasting, the owner of Estrella TV. The FCC agreed with Comcast’s contention that Liberman failed to establish a prima facie case of a program carriage violation because it has failed to prove that it is a “video programming vendor.” The regulatory agency deems Liberman instead to be a “broadcast licensee.”
LBI Media, the parent company of Estrella TV Network and the owner of 10 television and 17 radio stations, today appointed Marco Antonio Gonzalez to the newly created role of public relations and corporate affairs. In this new capacity, Gonzalez will be responsible for developing and implementing a comprehensive communications strategy and will also handle […]
Comcast has asked the FCC to dismiss a complaint filed against it by Liberman Broadcasting, which claims the MSO is discriminating against its Estrella TV network to favor the Spanish-language programmers it acquired during its NBCUniversal purchase.
Estrella TV, the third-ranked Spanish language TV network behind Univision and Telemundo, says cable giant Comcast is discriminating against the network to benefit its own Spanish language networks, Telemundo and NBC Universo. Estrella’s owner, Liberman Broadcasting, has filed a complaint with the FCC against Comcast charging violations of the FCC’s Program Carriage regulations, as well as of the merger conditions imposed on Comcast when it acquired NBCUniversal.
Hearst’s NBC affiliate in Monterey-Salinas, Calif., will debut the Spanish-language diginet from Liberman Broadcasting on ch. 8.3 on April 25.
Hearst-owned MNT affiliate KQCA Sacramento, Calif. (DMA 20), will launch the 24-hour Spanish language network Estrella TV Sacramento, on multicast ch. 58.3 starting June 1. Estrella TV Sacramento will offer original Spanish-language programs. “Estrella offers some of the highest-quality Spanish-language programming,” said KCRA-KQCA President-GM Elliott Troshinsky. “We’re committed to engaging with the Hispanic community and […]
Hispanic broadcast network Estrella TV increased its affiliation lineup with the addition of WGPS-LP Fort Myers-Naples, Fla. (DMA 62). The network will make its premiere this month. “Estrella TV is an exciting brand for our station and an extraordinary entertainment destination for our market,” said Jeannette Showalter, WGSP CEO. “We look forward to bringing the […]
The multicast networks that stations are using to populate their subchannels are estimated to generate between $250 million and $350 million a year in total ad revenues, growing 4% to 5% a year. “It’s still early in the game, says Katz TV Media’s Bill Carroll. “They’re in the ‘build-out phase,’ the news being they’ve extended the reach, and enhanced the profile, of broadcast stations. A few are already visible in ratings terms, and others are quickly becoming so.” Here’s a look at the diginet trends and our exclusive ranking of the top 25 by TV household coverage.
Hispanic broadcast network Estrella TV has produced a 10-episode miniseries following the life and career of singer Jenni Rivera. Jenni — La Vida de Una Diva will make its U.S. broadcast debut on Friday, Nov. 15, at 7 p.m. ET. The miniseries will continue on a regular schedule Monday through Friday at 7 p.m. In […]
Hispanic broadcast network Estrella TV has renewed its network affiliation with Sinclair Television-owned KVMY Las Vegas (DMA 40). “Estrella has served as a key revenue driver for our station and as the Hispanic market grows, we intend to capitalize by building on the network’s extraordinary, proven appeal,” said Audra Swain, KVMY general manager. “Sinclair’s KVMY-TV […]
Hispanic network Estrella TV increased its affiliation lineup with the addition of KZAK Boise, Idaho (DMA 111) and renewing KMBY Monterey, Calif. (125). Both stations are owned by Cocola Broadcasting, one of the first station groups to sign with Estrella TV as part of its launch. “Estrella TV is here to stay and has become […]
The Hispanic network will now be available In Raleigh, N.C.; Lubbock and Amarillo, Texas, and Wilmington, N.C.
VSI Tampa Bay Football Club today announced a marketing partnership with the Estrella TV subchannel of Hearst-owned independent WMOR Tampa, Fla. (DMA 14). The Hispanic network will conduct exclusive co-branded marketing with the newly formed USL Pro men’s professional soccer league team. “We are thrilled to be partnering with an organization like VSI,” WMOR President-GM […]
Estrella TV has become the official and exclusive U.S. Hispanic broadcast home for Alianza Fútbol Club soccer games and will air all the action live and direct from El Salvador where the team competes in the Primera Division, the country’s highest tier league. Estrella TV will telecast the Alianza FC games on Sundays from 3 […]
Estrella TV has named Judy Kenny executive vice president of network sales and marketing, effective immediately. Based in Estrella TV’s Manhattan offices, Kenny will report to Winter Horton, chief operating officer of Liberman Broadcasting, owner of the US Hispanic broadcast network. A veteran of both Spanish and English language media, Kenny joins Estrella TV having […]
Estrella TV emerged from the November 2012 sweeps period with audience increases across core advertiser demos. Estrella TV said it emerged from the fall ratings season as one of only two Hispanic broadcast networks to experience an increase over both the May 2012 and November 2011 sweep periods for the early fringe and primetime hours […]
Charter Communications has signed a carriage agreement with Estrella TV to deliver the US Hispanic entertainment network to select additional markets. “Multicultural programming choices are increasingly important to our customers. Charter is committed to delivering a robust suite of international programming in our markets,” said David Saldarriaga, Charter director of sales and marketing. “Estrella TV […]
Liberman Broadcasting Inc. (LBI Media) today announced that its national Hispanic television network, EstrellaTV, has signed an deal with Pappas Telecasting’s CBS affiliate KSWT Yuma, Ariz.-El Centro, Calif. (DMA 164), for carriage on the stations ch. 13.3 subchannel. Yuma-El Centro is the 36th largest U.S. Hispanic TV market, representing 64,350 Hispanic TV households. Now present […]
Following the launch of new shows earlier this year, Liberman Broadcasting Inc. (LBI Media) today introduced four new shows to its EstrellaTV’s programming line-up. “As we kick off our new fall season, EstrellaTV has a series of returning favorites, as well as an impressive roster of brand new shows and specials, that is sure to […]