Playout has taken a leading role in early IP deployments around the world. As master control technology providers work to transition customers, they are focused on providing platforms that can operate on premises, fully in the cloud or in hybrid set-ups.
Many agree master control and playout are headed to the cloud. But there is less agreement about the timing. While industry consolidation is spurring continued interest in centralizing master control and playout in the cloud, factors like looming UHD rollouts and satisfaction with channel-in-a-box and integrated playout solutions likely mean a mix of solutions will be deployed for some time. Be sure to look for Part I here. Click here to access TVNewsCheck’s NAB 2017 Resource Guide listing of master control and playout vendors and products or here to download it as a PDF.
Perhaps the trends in master control that will receive the most attention at the NAB Show will be the role of IP transport as an attractive alternative to baseband signal distribution and routing. But also attracting attention in Las Vegas next week will be 4K Ultra HD, more tightly integrated master control and traffic workflows and VOD. For a resources guide to the companies mentioned in this story, click here. Read all the 2016 NAB Hot Topics stories here.
IT-based playout, or channel-in-a-box, is the hottest TV technology around these days. Propelled by broadcasters’ insatiable need to cut costs, Grass Valley, Miranda, Florical, Snell and Evertz are now offering the virtual master control technology and Harris and Harmonics may be next.
ABC, Fox and the Canadian Broadcasting Corp. are among the broadcasters investing in a new generation of lower-cost centralcasting technology based on the convergence of Internet, computing and broadcasting technologies. They offer remote-controlled systems operations and enterprise management via low bandwidth connections — in other words, the promise of group broadcasting with fewer people at lower cost.