LOCAL MARKET PROFILE: FORT MYERS-NAPLES, FLA.
Old Media Companies Fuel Hot Online Engine
The Fort Myers-Naples market is home to one of the Web’s early media pioneers, and the region’s new media expansion is still going strong. The area’s legacy media companies are all increasing their online presence. Add to that an older, more affluent population, and you have the nation’s 30th fastest-growing online media market, according to Borrell Associates.
