Lynn Barrie Exits As Freeform SVP Of Original Programming & Development

Football, TV’s Biggest Game, Makes Massive Play For Smaller Crowds

Football has long been TV’s ultimate big-audience sport. Nearly every one of the medium’s most-watched broadcasts is an NFL football game. This past Sunday, however, the National Football League and several of the media companies eager to keep ties to its high-rated matches targetted niche crowds on Freeform, Nickelodeon and Telemundo.

ESPN To Offer NFL Playoff Game On Freeform

As part of a “megacast” of a wild-card playoff game in January, ESPN will produce a version of the telecast for Freeform, Disney’s cable network targeted at young women. The game will also air on ESPN, ABC, ESPN2 and ESPN Deportes.

Lauren Corrao Out As Freeform Head Of Original Programming

Tara Duncan Named Freeform President

Following the news last month that Tom Ascheim would depart as head of Freeform to lead Warner Bros.’ kids and young adults division, the young adult cabler has named producer and former Netflix exec Tara Duncan as its new president. She will step into the role on June 8, overseeing strategic planning, brand development, content strategy, original programming, production, scheduling, finance, research, marketing and communications.

Freeform Taps Kristen Andersen As Communications VP

Freeform’s ‘Party Of Five’ Reboot Canceled After One Season

Tom Ascheim Steps Down As Freeform President

Longtime network president Tom Ascheim has opted to exit Disney’s younger-skewing cable network. Sources tell The Hollywood Reporter that Ascheim, who was expected to renew his deal, has another post lined up that should be announced shortly. A replacement has not yet been determined.

Jamila Hunter Joins Freeform As SVP Of Current

Freeform Cancels ‘Pretty Little Liars’ After One Season

Disney, DirecTV In Dispute Over ABC, ESPN

If the companies are unable to reach a new agreement, DirecTV subscribers could lose access to ABC, ESPN, Disney Channel, Disney Junior and Freeform.

Millennial-First Freeform Finding Its Audience

Freeform, formerly known as ABC Family, rebranded in 2016 to lose the “family” appeal and narrowly target new adults — or, as Freeform President Tom Ascheim describes them, “basically legal adults” who “haven’t quite yet found their way in the world.” Since then, very little is off limits on Freeform.

Freeform Shelves Kenya Barris Series ‘Unrelated’

Freeform Taps Lauren Corrao To Head Originals

Freeform Orders ‘Party Of Five’ Reboot To Series

Freeform Producing Third Holiday Movie

Tim Kring Drama ‘Beyond’ Canceled At Freeform

Freeform Cancels ‘Young & Hungry’ After 5 Seasons

Freeform Renews ‘Black-ish’ Spinoff ‘Grown-ish’

Freeform Orders ‘Party of Five’ Reboot Pilot

Freeform Adds Programming Exec Lynn Barrie

‘The Fosters’ Canceled At Freeform, But…

Freeform Summit Set For January In Los Angeles

Freeform’s ’25 Days of Christmas’ Expands

‘Black-ish’ Spinoff Gets New Title: ‘Grown-ish’

Freeform Taps Turner Vet As Marketing Head

Tricia Melton replaces Nigel Cox Hagen, who departed the cable network after nearly three years.

‘black-ish’ Zoey-Centric Spinoff May Land At Freeform

Disney To Debut Descendants’ Sequel On 5 Nets

NEW YORK (AP) — The Disney Channel is giving a big push to its sequel for the “Descendants” movie in July, premiering it simultaneously on five television networks and online. Disney said Tuesday that “Descendants 2” will air July 21 on ABC, the Disney Channel, Lifetime, Freeform and Disney XD, as well as on those […]

Freeform Appoints New VP Of Communications

Disney-ABC Unifies Ad Sales Under Ferro

Disney just unveiled plans to revamp its ad sales operation, combining all broadcast, cable network and digital teams — except for ESPN’s — into a new organization led by Rita Ferro, president of sales for Disney-ABC.

Freeform Taps Shapiro As Business Affairs SVP

Vindicated: ‘Mindy’ Marks 100th Episode

It’s a show that has been on the brink of cancellation, officially canceled on Fox, then rescued by Hulu. To say The Mindy Project has endured a winding road on the small screen would be as understated as one of the outfits worn by its titular character, Mindy Lahiri.

‘Mindy Project’ Heads To VH1, Freeform

The Universal Television-produced Hulu comedy will begin airing on both cable networks in October as part of syndication deal.

‘Pretty Little Liars’ Ending With Season 7

ABC Extends ‘The Bachelor’ With Cable Spinoff

Freeform Launches TV Everywhere App

Disney Renaming ABC Family As Freeform

After becoming the No. 1 cable network in women 18-34 for the first time last season, ABC Family would seem to be sitting pretty, but the second half of its name has become a huge obstacle as it seeks even more viewers. So on Jan. 12, ABC Family is going away, as the network sheds its moniker for a new name, Freeform.

ABC Family To Change Name To Freeform Jan. 12

NEW YORK (AP) — ABC Family is getting a new name. The network announced Thursday it will soon be known as Freeform. The rechristening happens Jan. 12, the same day the network welcomes back “Pretty Little Liars” for its season premiere, along with the series debut of “Shadowhunters.” The network says the name Freeform speaks […]

ABC Family Changing Name To Freeform

NEW YORK (AP) — The ABC Family network, home of youthful dramas “Pretty Little Liars” and “The Fosters,” said Tuesday it will change its name to Freeform this winter. The rebranding reflects the Disney-owned network’s worries that its current name is a turnoff to its target audience of 14- to 34-year-old viewers. “This is an […]