After becoming the No. 1 cable network in women 18-34 for the first time last season, ABC Family would seem to be sitting pretty, but the second half of its name has become a huge obstacle as it seeks even more viewers. So on Jan. 12, ABC Family is going away, as the network sheds its moniker for a new name, Freeform.
NEW YORK (AP) — ABC Family is getting a new name. The network announced Thursday it will soon be known as Freeform. The rechristening happens Jan. 12, the same day […]
NEW YORK (AP) — The ABC Family network, home of youthful dramas “Pretty Little Liars” and “The Fosters,” said Tuesday it will change its name to Freeform this winter. The […]