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Four trends that broadcast opportunity for your advertisers

Digital marketing has changed significantly in the past 18 months, creating opportunities for broadcasters to relate to consumers in new ways. A new, opt-in world for behavioral targeting will open doors to increased engagement, while podcasting, streaming and video advertising and subscription services represent an agile, omni-channel approach to building audience and revenue.

Eurofins Offers GDPR Device Conformance Testing

Eurofins Digital Testing, a global provider of end-to-end quality assurance (QA) and testing services, today announced that its Cyber Security division has launched a new General Data Protection Regulation (GDPR) testing service to assess data protection capabilities, and ensure CE devices and their associated businesses and processes are conforming to the GDPR. GDPR is the legal […]