The youngsters do watch and recall ads, the report also finds.
Young people are following the news but aren’t too happy with what they’re seeing, according to a new study. The survey of young people ages 16 to 40 — the older of which are known as millennials and the younger Generation Z — was conducted by Media Insight Project. (AP Photo/Rick Bowmer, File)
Market data paints a grim picture for the future of pro sports. In league offices around the country, the campaign to secure it is well underway.