Q&A WITH GEORGE CHEEKS
Why CBS Thinks It Can Survive The Streaming Wars
The failure of Hollywood studios to strike a timely deal with writers and actors last summer meant the traditional fall TV season was canceled in 2023. But while all of the Big Four broadcasters experienced some Nielsen pain as a result, none took a bigger hit than CBS. George Cheeks, the president and CEO of CBS and chief content officer for news and sports at Paramount+, does not attempt to sugarcoat his network’s fourth-quarter struggle.