MARKET SHARE

The New Us: Local TV Marketing In 2020, Part 5

Local TV marketers are navigating new territory so far in 2020, one few could have seen coming.  How did they respond? Fourteen local TV creative services directors shared  their thoughts and 42 examples of their stations’ marketing in the five-part  series, The New Us: Local TV Marketing In 2020.

WKBW’s Madison Carter’s Time Has Come

Rarely has a story and a reporter aligned as perfectly as it did the night of May 30, when the WKBW Buffalo, N.Y., reporter-anchor described what was happening as Western New Yorkers circled Niagara Square to protest the killing of George Floyd at the hands of a Minneapolis police officer. Carter’s riveting 75-minute live shot — yes, 75 minutes — illustrated that she was someone to watch not only on that night but also in the future.

TVN EXECUTIVE SESSION WITH ELLEN CROOKE

TVN Executive Session | Tegna: BLM Will Have Lasting Newsroom Impact

Ellen Crooke, Tegna’s VP of news, says the Black Lives Matter movement has promoted greater “intentionality” in the group’s efforts for diversity and inclusion in its news organizations and leadership. She adds that COVID-19 has also supercharged Tegna’s Verify fact-checking project and data visualization efforts.

DHS Had ‘Intelligence Reports’ On Journalists

A Homeland Security office has disseminated three reports on tweets written by two journalists who published leaked, unclassified documents. Current and former officials described it as an alarming use of a system meant to share information about suspected terrorists and violent actors.

MARKET SHARE

The New Us: Local TV Marketing, Part 1

Marketing at TV stations across the country is undergoing a metamorphosis of sorts in 2020. In this first of a multi-part series, TVNewsCheck’s Paul Greeley shares the work — and the thinking behind it — of local TV marketing executives around the country to see how it’s changed to reflect the news events so far this year.

Iowa Prosecutor: No Time For Evidence Against Arrested Reporter

Brad Kinkade, an assistant Polk County attorney, told Judge Christopher Kemp that because Des Moines Register reporter Andrea Sahouri had only been charged with misdemeanors, the case was considered a low-priority and wasn’t worth the time needed to provide evidence the defense has requested.

DMA 37

Cincinnati Stations Come Out Swinging

No TV market has had a quiet news cycle in 2020, and the Cincinnati stations have been all over the pandemic and civil rights protests, finding the local angles and serving them up to viewers, with all the stations justling to get ahead.

Police-Press Confrontations Grow More Intense

During this lull — between June’s civil unrest following George Floyd’s death and August’s political conventions, usually a hotbed of contentious confrontations — there’s an opportunity to evaluate the disconnect between law enforcement agencies and journalists. Discontent has simmered on both sides for generations, but it is becoming ever more dangerous for reporters to cover legitimate public assemblies where police are sometimes literally gunning for them.

MARKET SHARE

Local TV Marketing: What Now, What Next?

Target, MTV Blocked Ads From News Mentioning ‘George Floyd’ And ‘Protests’

Terms related to protests were on “blocklists” companies use to avoid ad placements in sensitive content. News publishers say such moves effectively punish media companies for covering important issues.

How The Media Covered COVID & Racism

The 24-hour news cycle only moved away from the coronavirus once it was clear that people would not stop fighting for racial justice.

REPORTING ON PROTEST

Reporting On Protest | Kansas City Protests Differ From Earlier Ones

KSHB’s Dia Wall: “Stereotypical camps are being broken down. This is a different energy. It’s not just Black people. This is really a melting pot.” And her colleague Kevin Holmes adds: The crowds were “the most diverse I’ve seen in my entire career.” Above, Kevin Holmes reported on the protest as the imposed curfew time for Kansas City drew near, and large crowds remained on site.

REPORTING ON PROTEST

Reporting On Protest | In L.A., Protests Reflect Greater Racial Solidarity

KNBC’s Beverly White: “I’ve been covering Black Lives Matter protests in Los Angeles long before George Floyd’s killing. The people I see there are angry, dismayed, bewildered and compassionate. And now, they are more multiracial and multigenerational than ever.” Above, White covering a recent Black Lives Matter protest in Los Angeles.

A Reporter’s Experience From Ferguson To Floyd

CNN National Correspondent Sara Sidner has led the network’s coverage from Minneapolis after the killing of George Floyd, and from Ferguson after the death of Michael Brown in 2014, and investigates hate in America.

MARKET SHARE

KSHB Protest Promo Is A Call To Listen

This is another great example of how TV station marketing can be a force for good. “Seeing the protests first hand, I knew we had to do something from a marketing standpoint,” said Aaron Liversedge, KSHB’s creative services director.

More Brands Join Facebook Boycott

Though July is typically a busy season for Ben & Jerry’s and Eddie Bauer, consumers won’t find the brands on Facebook that month. On Tuesday, both companies said they were joining the boycott against Facebook and Instagram, voicing their support for the “Stop the Hate for Profit” campaign.

REPORTING ON PROTEST

Reporting On Protest | A Protest Devolves, Exposing A Reporter’s Fragile Ties With Police

KMTV’s Maya Saenz: Covering an Omaha protest that fell into chaos, I realized my hard-won relationships with law enforcement counted for little in a heated moment. More worrisome still, the media’s rights can be trampled by violent caprice.

100 Days Under Fire: How Cable Is Covering Pandemic And Protest

Over the past several weeks, Mediaite has spoken with dozens of correspondents, anchors and behind-the-scenes personnel from the three major cable news networks to find out how they’ve navigated this unprecedented time.

Can A Reporter Be ‘Authentic’ And Objective?

Seven leaders tackle a debate that’s going on in newsrooms across America.

MARKET SHARE

Reporters Will Share Lessons From Protest Coverage In TVNewsCheck Webinar

Since George Floyd’s death, more than 200 incidents have been reported of journalists being targeted in cities all over the country. TVNewsCheck is conducting a lunch-time webinar on Tuesday, June 30, at 1 p.m. ET for an hour-long conversation with journalists fresh from their in-the-streets coverage.

REPORTING ON PROTEST

Reporting On Protest | Protest Coverage Awakens Traumatic Memory

Brandon Richard: “As an anchor/reporter at WMC-TV Memphis, I found myself trapped in narrow downtown streets between police and a lingering, angry group of protestors. With no camera or station-branded microphone in hand, I was an African-American man vulnerable to police interpretation.”

2 Sidelined Pittsburgh Journalists React: One Quits; The Other Sues

Pittsburgh Paper Becomes Its Own Story

At a time when so many local newspapers have been gobbled up by budget-slashing, profit-minded corporations, many journalists have yearned for the days when local families owned the papers and managed them with a sense of civic commitment. And yet the most toxic relationship in American media right now may be between Post-Gazette journalists and its publisher, whose family has owned the paper for nearly a century.

KSHB Anchor Holmes Joins TVN’s Reporting On Protest Webinar

Kevin Holmes, an evening anchor and reporter at E.W. Scripps-owned KSHB  Kansas City, Mo., fresh off coverage of protests there, will join Reporting on Protest: Lessons from the Front Lines, a TVNewsCheck Working Lunch webinar on June 30 at 1 p.m. ET. The killing of George Floyd galvanized protests against racial injustice across the U.S. […]

News Quandary: Should ‘Black’ Be Capitalized?

The Los Angeles Times, USA Today and NBC News last week changed their practices to do that, and the National Association of Black Journalists urged other news organizations to follow. Many are studying the idea, including The New York Times and The Associated Press. The death of George Floyd has given momentum to an idea that has essentially been dormant for a number of years.

Fox News Removes Altered Protest Zone Photos

As of Saturday, Fox News included an editors note posted at the top of at least three stories on its website covering the Seattle protest zone, saying it replaced a “home page photo collage” because it “did not clearly delineate between these images” and that it mistakenly included a St. Paul, Minn., photo in a slideshow about Seattle.

Where Will Police TV Shows Go From Here?

TV shows shape how law enforcement is viewed. And witth such a volume of crime series on air, one wonders what messages they’re disseminating.

REPORTING ON PROTEST: BRYAN LLENAS

Reporting On Protest | Amid Protestors, Police And Looters, A Fox News Reporter Finds Moments Of Authenticity

National correspondent Bryan Llenas has seen an evolution in the New York City protests around George Floyd’s killing. He’s doing everything he can to convey it straightforwardly, capturing moments of violence, fear and empathy in the process.

New Era Of Change Hits Newsrooms

‘Live P.D.’ Canceled By A&E

A&E Network has canceled the police reality series Live PD after weeks of protests inspired by the death of George Floyd and a report that a crew from the show filmed the death of another black man in police custody. The cable network announced the move Wednesday, a day after the similar show Cops, on the air for 33 seasons, was dropped by the Paramount Network.

COMMENTARY

Commentary: TV Depictions Of Cops Can’t, And Shouldn’t, Go Back To The Way They Were

John Wenzel: The pressure on TV writers and producers is enormous right now. It’s an opportunity.

Axios Allows Its Reporters To Join Protests

In a company memo, Jim VandeHei, the chief executive of the politics news site, said he supported staff members’ right to march, adding that the publisher would cover bail for any employee who is arrested.

Minnesota Police Confirm Slashing Reporters’ Tires

REPORTING ON PROTEST: CHRISTINA GONZALEZ

Reporting On Protest | In A Heated Moment, Reporter’s Tool Is Context

Christina Gonzalez: At KTTV in Los Angeles, I witnessed firsthand the dangerous intersections of protesting, looting and police misunderstanding. For everyone involved, including our viewers, it was an object lesson in the importance of context to understand what’s happening right before your eyes.

COMMENTARY

Black America Speaks. America Should Listen.

Byron Allen: Ten proposals on what the United States needs to do to never come back here again.

‘Is This Really A Turning Point?’

Seven takeaways from a candid conversation about protest coverage.

COMMENTARY

The Mission Must Drive Journalists’ Questions

Margaret Sullivan: Journalism is a mess these days. But it’s the kind of mess that American journalists could come out of stronger and better if they — and the American people they serve — grapple with some difficult questions.

Top Editor Of Philadelphia Inquirer Resigns After ‘Buildings Matter’ Headline

Inside The Revolts Erupting In America’s Big Newsrooms

Staff members’ demands helped end the tenure of James Bennet as Opinion editor of The New York Times. And they are generating tension at The Washington Post. Part of the story starts in Ferguson, Mo.

Shouts Of Solidarity For Black Reporter Pulled From Protests

A black reporter from the Pittsburgh Post-Gazette was told she could not cover the city’s protests over the death of George Floyd because of a tweet, and now dozens of her colleagues, fellow journalists, her union and even the city’s mayor are speaking out in support of her. On Friday the Newspaper Guild of Pittsburgh […]