Grabyo

With adoption pushed by the pandemic, cloud editing tools have expanded to cover light-weight, heavy-weight and hybrid workflows as vendors continue to minimize latency problems. Above, Avid’s Edit On Demand provides a fully provisioned and secure virtual editing environment, complete with Media Composer cloud editing and Avid NEXIS cloud storage, that can be deployed and scaled quickly.

Equipment manufacturers say newsrooms have been too slow to embrace a storycentric model of content creation, one far more in line with consumer habits than the old evening-newscast-as-endgame paradigm. Above, Sam Adams, the morning anchor for KHQ Spokane, is preparing clips for NonStop News, the station’s 24/7 streaming channel. He’s seated at the NonStop News Desk, which is where these clips are prepared. He can produce and present the clips in a very short amount of time. The lower TV in the distance is receiving NonStop News over-the-air on ch. 6.3.

Amazon Web Services is developing new technology — the Cloud Digital Interface — to support uncompressed production workflows in the cloud that should eliminate latency for remote productions looking to, among other things, switch between camera feeds, insert graphics or trigger replays.

Americans are spending an average of $1 billion a month more on video streaming since January, according to cloud video technology company Grabyo. Amid the pandemic, video streaming services have reached 72% penetration into American homes, up 13% since January.