The price tag for seven Fox and CW affiliates in four markets — Roanoke, Huntsville, Quad Cities and La Crosse — represents a buyer’s muliple of just 5X, says Nexstar. With the deal, Nexstar’s portfolio swells to 102 stations in 54 markets reaching approximately 15.5% of all U.S. TV homes.
As one industry observer puts it: “If you’re not looking to merge or acquire, you’re a bonehead dinosaur. Everybody should be on the block. If you bought assets to eventually sell, now is the time to sell.” Among the station groups in play are Local TV LLC/FoxCo’s 21 stations; Allbritton; Grant Communications; and Granite Broadcasting. Possible buyers include Sinclair, Nexstar, Fox, Raycom, LIN and ABC.