KAPP-KVEW Adds Shopping Subchannels

KAPP-KVEW Television, two full-power ABC affiliates serving south-central Washington and North Central Oregon, today added two television services to its lineup, for a total of seven broadcast streams each on ch. 35 in Yakima and ch. 42 in the Tri-Cities. The new services are QVC Network, on chs. 35.6 and 42.6, and HSN, on chs. […]

HSN Joins With Univision To Reach Hispanics

The shopping network and Spanish-language TV network have signed a three-year deal to increase sales to Hispanic consumers.

The Golden Age of TV Shopping

TV shopping is thriving at a time when, by many accounts, it should have died under a crush of new online competition. High-end fashion designers are flocking to sell their first mass collections on the air, entering a space once dominated by obscure exercise equipment and dowdy tchotchkes.