Campaign Launched To Support Real News

The News Media Alliance calls on the public to subscribe to local newspapers, support journalists.

Borrell: Agency Services Key To New Growth

Most local media companies will choose not to offer digital agency services because investment in them dents profit margins, says Borrell Associates CEO Gordon Borrell, but companies that make the investment will find themselves generating significantly more revenue than their more staid competitors and will grab market share from declining yellow page and direct mail industries.