Today, the FCC voted unanimously to help promote broadcasting as a new ancillary/competitive broadband service by making it clear that legacy broadcast TV attribution and ownership regulations do not apply to broadcast-delivered internet services like over-the-top video and data made possible by the ATSC 3.0 broadcast transmission standard.
The station group has consolidated its three providers of online technology — Inergize, Internet Broadcasting and The Enterprise Technology Group (EndPlay) — into one newly branded business under Phillip Hyun (pictured), the former CEO of Enterprise.”We are looking to leverage the assets and the people … to create a bigger and better company,” Hyun says.
Under the agreement, Internet Broadcasting Systems will provide digital advertising operations for Journal Broadcast Group’s 13 television and 35 radio stations. “We are the back office execution for their sales campaigns,” says Elmer Baldwin, IB’s CEO.
Internet Broadcasting will provide digital advertising operations support for Hubbard Broadcasting’s TV group. The partnership includes creative development through campaign coordination and trafficking, as well as SEO and SEM.
Existing Internet Broadcasting clients extend full-service agreements and expand mobile, social, video and development platform services
Exclusives
For local media companies, the benefits of big data are many, including a positive impact on the bottom line, but harnessing that data presents a challenge. Working with big data invariably means stitching together a solution among a disparate field of vendors, as well as creating an in-house team to analyze the data. Not to mention the potential legal problems. Part one of a three-part special report on local media and big data, looking at the promises and challenges of this fast-changing field. Read part one here. Read the full report here.
As local media companies eye the potential of big data for deepening their engagement with audiences and advertisers, they are learning just how messy, expensive, incremental and imperfect the process can be. In the first of a three-part special report on local media and big data, NetNewsCheck looks at the promise and challenges of this fast-changing field.
A Multimedia Future Demands Agnostic CMS
For TV broadcasters, newspapers and radio stations, a truly cross-platform CMS that can easily cross over legacy lines and integrate disparate systems and workflows is the grail. A future in which media companies become multimedia organizations may be closer than some think. “Those barriers are coming down,” says WorldNow’s Craig Smith. “The industry needs to break down those barriers.” Part three of a three-part special report. Read the full report here.
CMS Vendors Vie On Changing Terrain
Local newspapers and broadcasters today are seeking content management systems that are faster and more complex than ever before. And while vendors are constantly developing new products to keep up with evolving demands, the industry is facing contraction. “There are just too many players, and nobody is really big enough to have any control,” says Internet Broadcasting’s Elmer Baldwin. “There are some that just aren’t going to survive.” Part two of a three-part special report. Read part one here
Internet Broadcasting Systems (IB), a provider of digital publishing technology and services for media companies, announced Monday that John Sailer is joining IB as its new vice president of sales […]
Internet Broadcasting Systems today announced the release of several video features designed to simplify workflow and increase efficiency for editors. “This release, along with other enhancements to ibPublish, not only […]
To Stay Credible, Station Sites Can’t Crash
As websites are quickly becoming a go-to source for breaking news, broadcasters are urged to make sure their sites are optimized to handle unexpectedly large amounts of traffic. Internet Broadcasting’s Elmer Baldwin says stations “have got to be committed to the digital business being serious — and very important to our audience. It’s not just high-powered antennas. The Web is no longer just marketing for a station. It’s absolutely critical … and the primary breaking news source.”
Schurz In Partnership With IB, TownNews
Schurz Communications has forged an unprecedented, multi-year, multiplatform deal with two CMS providers — Internet Broacasting and TownNews.com — while also tipping a new “content federation” forged with Hearst Corp., Post Newsweek and The News Press & Gazette. The move could signal a directional shift in the legacy-bound world of CMS providers.
Internet Broadcasting (IB), a provider of digital publishing technology and services for media companies, announced today that Catherine Dettloff is joining as director of its Digital Agency. Dettloff returns to […]
Are News Ratings Key To Monetizing Digital?
WTHR Indianapolis GM John Cardenas thinks so, having seen the news ratings at the NBC affiliate (and the related ad revenue) rise along with the usage of its digital offerings. WorldNow, WTHR’s digital technology provider, thinks so, too. It’s been preaching that a real commitment to digital will pay off at noon, 6 and 11, but not all its clients are entirely convinced.
Internet Broadcasting (IB), a provider of digital publishing technology and services for media companies, announced today the extension and expansion of its relationship with News Press & Gazette Co (NPG). Under […]
Solving The Challenge Of Online Captioning
By next March 30, stations must provide captioning for the hearing impaired of any full-length newscasts that they simulcast online live or stream within 24 hours of their original broadcast. A number of vendors are working on solutions to this difficult task and say they’ll be ready by the spring deadline.
Internet Broadcasting (IB), a provider of digital publishing technology and services, today announced a partnership extension with Post-Newsweek Stations for digital operations. Under the renewal, IB will continue to serve […]
10.4 million unique visitors logged onto the websites of TV stations in states affected by Hurricane Sandy between Oct. 28 and Oct. 30. This was more than double their normal traffic.
The multiyear deal covers ad creative design and development, ad trafficking services, campaign management, ad products, digital sales training and support for the Hispanic broadcaster’s 62 stations across the United States and Puerto Rico.
Bonten Media, Hearst Television, Morgan Murphy Media, Postâ€ÂNewsweek Stations and others have moved to ibPublish 2 that offers expanded video metrics tracking, improved editing functionality and enhanced severe weather capabilities.
Internet Broadcasting’s new marketing channels allow advertisers to reach growing mobile audiences and create two-way interactions to monetize traffic.
Newsroom-centric content management system ibPublish 2 is designed to simplify digital publishing processes and seamlessly distributes content to mobile and social channels.
Five companies — Broadcast Interactive Media, EndPlay, Inergize Digital, Internet Broadcasting and WorldNow — dominate the business of providing digitial platforms and related services to broadcasters. Here’s a quick rundown […]
Vendors See More Digital Complexity For TV
The companies that provide Web and mobile platforms say their TV station clients should prepare for the opportunities — and challenges — of connected TVs, enhanced social media and mobile devices that allow for content tailored to users’ profiles and physical locations. The key to success may be managing the content workflow in the newsroom.
Many TV station groups rely on a small group of outside vendors for Web and mobile platforms and related services, which compete with one another for business from broadcasters and, increasingly, newspaper publishers. Here’s the quick rundown of these companies and what they are thinking.
Internet Broadcasting today named Barb Palser its new vice president of account management. Palser returns to IB from McGraw-Hill Broadcasting where she was the director of digital media for the […]
Internet Broadcasting today named Barb Palser vice president of account management. Palser returns to IB from McGraw-Hill Broadcasting where she was the director of digital media. IB is a provider […]
The former station news director and Poynter Institute faculty member will oversee and build Internet Broadcasting’s line of services and products.
Internet Broadcasting today appointed Todd Carter, former VP of enterprise architecture and strategy at Best Buy, its new chief technology officer. He will lead product development, product management and quality […]
Veteran technology CEO Elmer Baldwin to lead growth strategy for the local digital media publishing firm following the departure of David Lebow.
A division of New York-based Cox Reps, Cox Digital is also acquiring the advertising sales group from Internet Broadcasting.
