Jeff Birch

ATSC 3.0 has hit a sludgy stretch of path toward its end goal of broad U.S. adoption and providing new content services. It will take many hands — a potential FCC task force, station group cooperation and an elongated pipeline for receivers included — to get the standard’s implementation flying again.

Technology executives from Disney, CBS Television Stations, Fox’s WTTG Washington and Amagi said they’re turning to private and public clouds to find new efficiencies in production workflows at TVNewsCheck’s NewsTECHForum on Tuesday, a transition one sees as “scaling” in. Pictured (l-r): CBS Television Stations’ Jeff Birch, WTTG Washington’s Jim Beahn, Disney’s Fabian Westerwelle and Amagi’s Stephen Bach (Alyssa Wesley photo). Read a full report here and/or watch the video above.

Tech executives from Tegna, Sinclair and CBS Owned Stations are looking to the cloud for major changes to their processes that offer new flexibility and scalability for their businesses. A single, cloud-based control room is near top of their wish list. Above (l-r): Tegna’s Kurt Rao, Sinclair’s Mike Kralec, Vizrt’s Jon Raidel and CBS Owned Stations’ Jeff Birch (Alyssa Wesley photo).

Broadcasters are more receptive than ever to buying their tech on an opex basis, but that doesn’t mean the capex model is anywhere near extinction, nor has a standard definition of software as a service settled in across the industry.

Executives from Fox Corp., CBS Television Stations, Hearst and Vizrt told a TVNewsCheck webinar last week the ongoing transition to IP networking and public cloud technology is driving staffers in both engineering and IT to learn new skills.

Executives from WarnerMedia, CBS Owned Stations, Hearst Television and Sinclair told attendees of TVNewsCheck’s TV2020 virtual conference last week that their migration of workflows to cloud technology continues apace since the pandemic. However, concerns over the crucial “last mile” of their networks remain.

Moving to smaller physical footprints — or moving hardware completely from expensive urban environments to less expensive real estate — is a big driver in the transition to IP networking. But at the same time, some of the country’s biggest news operations still want to keep high-value content close by to ensure quick access for breaking news coverage — and that can mean sticking with on-premise storage. L-r: ABC’s Marcy Lefkovitz, Meredith’s Tom Casey, CBS’s Jeff Birch and Masstech’s Mike Palmer. (Photo: Wendy Moger-Bross)

Technology executives from CBS Owned Stations, Disney ABC TV Group, Meredith and Masstech look at 2020’s horizon line and the looming challenges of IP, the cloud, multiplatform workflow and more at the seventh annual NewsTECHForum next month.