Jennifer Mitchell and Tom Canedo have been named the presidents of CBS Stations, sharing the title with Adrienne Roark, who started on Aug. 2. They all will report to Wendy McMahon, president and co-head of CBS News and Stations.
Digital leaders from Tegna, ABC Owned Television Stations, Graham Media and Allen Media told a TVNewsCheck webinar audience last week that OTT has opened a wealth of content opportunities to connect with new audiences, while the industry is also getting better at using first-party data to deepen audience ties and boost revenue.
TV’s Digital Execs On Facing New Frontiers
Digital and content leaders from ABC Owned Television Stations, Tegna, Graham Media Group and Allen Media Broadcasting will chart the industry’s next steps on mobile, desktop, streaming and social media — and where the revenue will come from — in this June 24 TVN Working Lunch webinar. Register here.
Localish, the millennial-targeted project from ABC’s stations that jumped from digital beginnings to linear broadcast, has expanded its horizons in the wake of COVID-19. It’s using its signature approach to positive, community-oriented stories to circle back on past subjects in a virus-changed world and explore wider corners beyond the group’s markets. Above, Michael Koenigs, the executive producer of Localish.
Jennifer Mitchell, from ABC Owned Television Stations, leads original nonlinear content production, while Daniel Alvarez, from NBCU Owned Television Stations, leads bilingual content initiatives.
