TVN FOCUS ON SOCIAL MEDIA

Going Back To The Well To Boost TV News Audiences

Newsletters, documentaries, citizen journalism and better-quality UGC are driving better-engaged viewers in higher numbers to stations, leaders from Tegna, Graham Media and Sinclair said at a TVNewsCheck webinar last Friday, where they made clear that quality trumped novelty.

DMA 9 (ATLANTA)

WXIA Taps Jennifer Rigby As News Director

Former Weather Channel executive Jennifer Rigby has been named the new news director at Gannett’s Atlanta NBC affiliate, replacing Ellen Crooke, who was promoted by Gannett to help run news operations for 46 stations nationwide.