ViacomCBS Floated As Possible Takeover Target

ViacomCBS is the latest media company to be spotlighted as a possible takeover target amid the heightened M&A speculation following the WarnerMedia-Discovery tie-up. ViacomCBS shares, which have lost 35% over the past three months, rose 3% in midday trading on Thursday after Bank of America Merrill Lynch analyst Jessica Reif Ehrlich upgraded ViacomCBS to buy from underperform, citing the potential for an acquisition.