TECH Q&A

Kim, Luplow Extol ATSC 3.0 Progress

Dr. Jong Kim, Zenith R&D president and LG Electronics SVP, and Zenith VP Wayne Luplow say ATSC 3.0 will revitalize TV broadcasting. Now that ATSC has moved the proposed standard another step closer to adoption, they explain why this latest decision is an important milestone and claim that, although the standard represents the technology of several system proponents, no compromises were made in adopting the best possible standard. Luplow (l) and Kim are shown above in the Zenith R&D lab in Lincolnshire, Ill.

Zenith R&D Head Jong Kim Named LG SVP

The company says his promotion reflects the important role of its U.S. R&D lab and recognizes Kim’s leadership and contributions, which include work on the next-generation ATSC 3.0 broadcast TV standard.