TVN’S OTT NEWS SUMMIT
How To Develop A Streaming News Strategy
To succeed in the increasingly crowded streaming space, news organizations need to understand its consumers’ needs and viewing, determine where TV news content fits in and determining the business and monetization implications. Magid’s Katie Larson spelled it all out at TVNewsCheck’s OTT News Summit.
TVN'S OTT NEWS SUMMIT
Magid’s Larson To Kick Off OTT News Summit
Katie Larson will outline the OTT ecosystem for news organizations, from audience growth, demographics and expectations to evolving market dynamics for content providers and, most important, monetization potential.