The appointment comes two days after Campbell announced that she was leaving Disney’s Hulu, where she had been president. Campbell will join the Peacock leadership team starting in November and will be based in the Los Angeles area. She will report to Matt Strauss, chairman, NBCU’s Direct-to-Consumer and International.
Kelly Campbell, who just abruptly exited as president of Hulu on Monday, has been in discussions with NBCUniversal for a top job at streaming service Peacock. Insiders say under the role being considered, Campbell would report into Matt Strauss, chairman of direct-to-consumer and international at NBCU, who reports to Mark Lazarus, chairman of NBCUniversal Television and Streaming.
After less than two years as Hulu’s president, Kelly Campbell has left the Disney-controlled streaming service. Campbell’s sudden departure was announced to staff by Rebecca Campbell, Disney’s chairman of international operations and direct-to-consumer, who said that Kelly was no longer with Hulu “effective immediately” but did not provide a specific reason.
Hulu has promoted Chief Marketing Officer Kelly Campbell to president. This comes a few weeks after Disney announced that Randy Freer would be stepping down as CEO.
Campbell most recently served as managing director of global growth marketing for Google Cloud.