The reason? They’re watching more content on streaming services, where the commercial load is lower than on traditional TV. So says a new study.
In the crowded peak TV era, the biggest unscripted trend is packing the smallest talent. With NBC’s Little Big Shots becoming the first real hit since The Voice debuted in 2011, reality television has finally found another niche: kid competition series are the new singing competition — at least in terms of ratings.
YouTube unveiled new features for its kids app Thursday, a move that underscores the video platform’s efforts to make the app more family-friendly.
TV schedules don’t mean much to kids these days. An increasing amount of their TV time is devoted to time-shifted viewing, whether that’s via DVR’d programs or video on demand. That’s according to a new report from Nielsen on kids’ TV viewing habits, which suggests time-shifted TV is cannibalizing traditional TV time among teens. Among younger kids, time-shifting is increasing, though traditional TV time remains steady.
Hasbro Studios, the Los Angeles-based production and distribution division of Hasbro Inc., has reached a comprehensive programming and marketing agreement with Canadian childrenand family TV broadcaster, Corus Entertainment. The agreement covers a broad range of Hasbro Studios-produced series on Corus Entertainment’s kids services: YTV, Treehouse, Nickelodeon (Canada), Teletoon and Teletoon Retro. It includes the anticipated […]
U.S. youth is being targeted by more fast-food marketing than ever before, according to a new study from Yale University’s Rudd Center for Food Policy and Obesity. The study, titled Fast Food Facts, tracked marketing efforts by 12 of the nation’s largest fast-food chains, including McDonald’s, Burger King and Wendy’s.