KING Viewers Clearly Value Morning News In New Promo Campaign

A new marketing campaign from KING Seattle features viewers who have a strong affinity for its morning newscast. Jay Yovanovich, KING’s marketing director, says viewers reached out to the station to say they love watching the broadcast.
KING Seattle Covers Crime With Restraint And Substance

Crime is a legitimate topic for news coverage because of concerns about the public’s safety. KING’S mission in Seattle is to “cover crime in a way that helps them be informed and empowered in ways that make sense,” says News Director Julie Wolfe.

If you could write a letter to your younger self, what would you say? At KING in Seattle, Olivia Roberts, one of KING’s marketing producers, conceived and produced a campaign featuring three of the station’s women anchor/reporters writing a letter to themselves.
The Assignment Editor 2.0: More Collaboration, Newer Tools

Assignment editors, stalwarts of the TV newsroom, are evolving into a more digitally centric, collaborative and decentralized force, and their time-honed skills of scrutiny and being the newsroom’s trusted gatekeepers are more important than ever. Above, the assignment desk at KNTV-KSTS San Francisco. (Photo by Gonzo Rojas)

Tegna’s Seattle NBC affiliate KING seems to be struggling with keeping its staff safe during the pandemic. A staffer has revealed that COVID-19 cases are occurring at “an alarming rate,” raising questions about the station’s commitment to COVID prevention and the care of its employees.

Both KXAN Austin, Texas, and KING Seattle have made investigative journalism the foundation of their branding. But what about the reporters who do the leg work? What’s their take on the stations’ branding?
Building Brands On Investigative Journalism

Tegna’s KING Seattle and Nexstar’s KXAN Austin, Texas, are using investigative journalism to differentiate themselves from their competitors. How do they make the station’s intermittent investigations into a reason to watch their news all the time? And is it successful?

She moves from Tegna’s WHAS Louisville, Ky., to oversee operations at the company’s Seattle NBC affiliate beginning Aug. 2.
KING Seattle Earns Peabody Public Service Award

KING, Tegna’s NBC affiliate in Seattle, earned a 2020 Peabody Award in the Public Service category for Facing Race, a 13-week original series that tackled the difficult topic of systemic racism in the Pacific Northwest.

The veteran journalist joins Tegna’s Seattle NBC affiliate from the group’s WHAS Louisville, Ky.
Openings For Creative Services Director And GM

New jobs posted to TVNewsCheck’s Media Job Center include an opening for a creative services director in Richmond, Va., and a general manager in Seattle.
TV Stations Provide Millions Of Meals For The Hungry

The veteran sales executive will lead revenue efforts for Tegna’s KING-KONG duopoly in Seattle.

KOMO, KIRO, KCPQ, KING, KONG, KZJO and KUNS have implemented NextGen TV technology.
Tegna NBC affiliate KING Seattle reporter and weekend anchor Amity Addrisi will now host New Day Northwest, the station’s 10-year-old daytime talk show. Addrisi brings more than 18 years of […]
Marketing Producer Opening In Seattle

New jobs posted to TVNewsCheck’s Media Job Center include an opening for a multimedia marketing producer at KING in Seattle.

Tegna’s independent KONG plans to begin NextGen TV broadcasts for itself and co-owned NBC affiliate KING in early December, with KONG serving as the host, or lighthouse station.

Chris Daniels, chief reporter at KING Seattle, has been captured on camera at least 32 times drinking with local and state politicians. “I just don’t want to do politics the way it has been done in the past.”
KING Adds Former Seattle Police Chief As Analyst
Tegna NBC affiliate KING Seattle (DMA 13) has moved its Take 5 host and reporter Angela Poe Russell to Evening, the station’s original lifestyle and entertainment show that’s been celebrating […]
Tegna-owned NBC affiliate KING Seattle (DMA 13) has added a new member to its news team. Christin Ayers joins as the new Tacoma news bureau chief, covering the South Sound. […]
KING Earns National Emmy For Investigative Report
KING Reporter Honored For Saving Co-Worker’s Life
School Investigation Earns KING A National Murrow
Lori Matsukawa Announces Retirement from KING
Tegna NBC affiliate KING Seattle (DMA 13) 5 will say goodbye to anchor Lori Matsukawa on Friday, June 14, marking the close of her 36 years on-air at the station. She retires […]
KING’s ‘Truth’ Campaign Helps February Ratings
KING Earns Excellence Award For Disability Reporting
KING To Air Senate And Congressional Debates
KING Welcomes Meteorologist Craig Herrera
Tegna’s NBC affiliate KING Seattle (DMA 13) is adding to its news team. Craig Herrera will be the new face of weekday evening and night side meteorology beginning Sept. 24. […]