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Sears, Kmart Debut Online TV, Movie Service

Hollywood Reporter | by TVNewsCheck

Sears and Kmart on Tuesday launched Alphaline Entertainment, their entry into the digital-movie rental and sale industry. The retailers, both owned by Sears Holdings, are powering their online video store using the RoxioNow platform that also drives Best Buy’s CinemaNow, so the services have much in common, including available film and TV titles.