It changes calls from KTAQ to KTXD and in February becomes a Me-TV affiliate. The deal’s closing means London stations cover nearly 40% of Texas TV homes.
Multi-screen media measurement firm Rentrak Corp. announced that London Broadcasting’s KTAQ Dallas (DMA 5) has signed a multi-year contract for Rentrak’s StationView Essentials service. London Broadcasting currently subscribes to Rentrak’s census-like TV ratings currency at 10 other stations in Waco-Temple-Bryan, Tyler-Longview and Beaumont-Port Arthur, Texas. “Rentrak’s ratings information is invaluable to our television stations,” said […]