DMAS 2 & 21
Rams’ TV Ratings Poor In L.A., St. Louis
The Rams were a ratings dud Sunday in their new city as well as their former one. The team’s first regular-season game in the Los Angeles area since returning after a 21-year stint in St. Louis was much-ballyhooed there, and drew a sellout crowd (announced at 91,046) to the Los Angeles Coliseum. But the television ratings performance was as lackluster as the game, a field-goal snoozfest won by the Rams 9-3.
DMA 2: LOS ANGELES
KTTV Boosts Rams Coverage With New Shows
DMA 2: LOS ANGELES
KCBS Lands L.A. Rams Preseason Rights
The CBS O&O will air three preseason games plus a weekly half-hour show featuring Rams Head Coach Jeff Fisher and KCBS Sports Director Jim Hill.