MARKET SHARE MONDAY MEMO
Monday Memo | Magis Media’s Election Tool Repurposed For Vaccines
TV stations that used Magis Media’s election mapping software say a new version that tracks COVID vaccine data is much like the election display — easy to use and visually dynamic for better storytelling.
TV stations are finding that new election software from Magis Media can be the differentiator for their station on election night. Ease of use, real-time mapping and a visually pleasing display all lead to better storytelling, they say.