TECH SPOTLIGHT

With CFP, Air Test, ATSC 3.0 Off And Running

AitkenRicherThis week was a busy one for proponents of broadcast television’s future. On Tuesday, the ATSC issued a call for proposals for a new standard, ATSC 3.0, and the next day, Sinclair Broadcast Group’s tech guru, Mark Aitken, turned on an experimental broadcast at WNUV Baltimore of a transmission system that could be part of TV’s next-generation standard. ATSC President Mark Richer anticipates receiving a dozen or more proposals by September and plans to brief potential proponents at NAB.