While redesigning all of its newspapers and digital products, The McClatchy Co. is also in the midst of a major corporate overhaul. NetNewsCheck Editor Michael Depp examines its foundational changes in audience operations, data management and advertising, and how the addition of teams for digital revenue and video, along with newsroom changes and a new rewards program, are positioning the company to move past its legacy losses toward a digitally-centric future.
The McClatchy Co. begins rolling out a complete redesign of its print and digital properties today, a process that will encompass all of its 29 papers by 2016. In the second of a three-part Digital Deep Dive, NetNewsCheck Editor Michael Depp examines the R&D process behind the design, and the radical changes that McClatchy is bringing out to its print newspapers, sites and apps.
News app Watchup has raised $2.7 million in a new round of funding, led by Tribune Media and with participation from the McClatchy Co. Adriano Farano, Watchup’s co-founder and CEO, says the funding round signals a move to include more local video content in the app, which aggregates online videos that can be pieced together into customized newscasts for its users.