He will continue leading the Local Now streaming service, The Weather Channel’s streaming TV apps, and Allen Media Group’s expanding portfolio of streaming platforms.
TVNewsCheck‘s Michael Depp talks with Michael Senzon, SVP and GM of Local Now, about the Allen Media-owned OTT platform’s emergence from beta and how it’s angling for an audience with a value proposition of ZIP code-level localized content.
Executives from Nexstar, Newsy, CBS Local Digital and Local Now will assess ad technology’s performance amid the pandemic’s growing streaming audience at TVNewsCheck’s virtual OTT News Summit on Sept. 24. Register here.
Station Groups, Nets Tackle OTT UX, Discovery
ABC News’ Kaizar Campwala, CBC’s Roma Kojima, Graham Media’s Jonathan Beard and Tribune Broadcasting’s Kerry Oslund will make up a panel examining some of streaming’s more vexing challenges at TVNewsCheck’s OTT News Summit on June 11. The Weather Channel’s Michael Senzon will moderate.