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TVN’S TV2025

Unique Content, Better UX Sustaining New Local Viewers On Digital

TVNewsCheck | by Jennifer Pallanich

Digital executives from Tegna, Gray, Nexstar and Allen Media said they’re holding on to some of their surging COVID and protest audiences by ramping up their digital user experiences, cultivating loyalty programs and offering up plenty of bespoke content on their digital platforms. Read the story and/or watch the full video  above.