TVB FORWARD
Car Sales To Slow, But May Not Harm Local TV
Steve Szakaly, chief economist for the National Automobile Dealers Association, predicted a downturn in car sales over the next five years, but said that’s not necessarily bad news for local television because auto dealers and OEMs often increase their advertising expenditures in order to lift sales during a downturn.
Phil Brady, president of the National Automobile Dealers Association, is leaving after 11 years at the helm to become head of government relations at the newly reconstituted Phillips 66.
