Posing an ever greater competitive threat to pay TV under its first full season under partnership with streaming shop BAMTech, the National Hockey League has unveiled its new-look over-the-top platform, NHL.TV.
Judge Shira Scheindlin said Thursday all fans with some appetite for watching hockey and baseball broadcasts are affected by league policies requiring consumers to buy all league games rather than just the games of one team or a few teams.
Pundits predicted that the NHL lockout would drive away fans and lead to another decline in pro hockey’s popularity, just like the 2004-’05 work stoppage. Nothing could be further from the truth. The NHL wrapped up the season with the most-watched Stanley Cup Finals in history and the most-watched playoff season since 1997.
The deal will help the broadcaster build up its sports properties under Comcast.
Comcast and the National Hockey League have announced a new agreement that will give NBC and Versus rights to televise hockey games for the next 10 years at least.
NBC and the National Hockey League have scored an early sellout of sponsorships and commercial time during the Winter Classic weeks ahead of last year, enhancing the annual outdoor contest as one of sport’s fastest-growing new events.
In a move that would serve to kneecap the ambitions of Comcast-NBC Universal, ESPN is poised to take a run at the rights for the National Hockey League. And the battle for the NHL could function as a dry run for ESPN’s pursuit of a far bigger prize: the Olympics. That said, Bristol does not have an open field spread out before it; as the incumbent cable rights holder, Comcast’s Versus has first dibs.