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NBCU’s Cable Channels Are In Transition

Adweek | by TVNewsCheck

As NBC proper continues to build momentum—attracting more viewers ages 18 to 49 than any other broadcast network—many of parent NBCUniversal’s cable networks are in transition. The USA Network, for one, is still tops on cable, but it’s regrouping after abandoning a push into comedy last year. Meanwhile, Bravo and E! are trying to broaden their audiences by venturing into scripted series for the first time.