Magna Gets TV Data From Networked Insights

IPG’s MagnaGlobal has struck a deal with Networked Insights to provide it with social media data and analysis related to TV programming.

A Social Report Card On Fall TV’s First Month

We’ve almost arrived at November sweeps, the terrifying period when creators, writers, director, producers and marketers pray that their show lives to see another day. Data company Networked Insights has compiled a fall TV report card analyzing how the networks are performing. Here are some key findings.