TVNewsCheck’s Michael Depp talks with talent coach and consultant Barry Nash about recent research to pinpoint what viewers are looking for in TV anchors and how the best coaching is collaborative in nature. A full transcript of the conversation is included.
Christian Bryant, host of Newsy’s In the Loop, explains how conversational writing, bringing one’s whole self to the job and a supportive, collaborative environment can bring new life and relevance to the anchor’s role in the newscast. This is the latest installment of How To, a TVNewsCheck original video series that solicits innovative, practical and actionable advice from TV experts in news, technology, sales and marketing. Earlier episodes: How To Animate A News Story, How To Sell Local OTT Advertising, How To Make A Better News Story Working Solo, How To Diversify Your Station’s Workforce (And Keep It That Way), How To Build A Newsletter Strategy and How To Run A Great Assignment Desk.