In the latest of TVNewsCheck‘s How To video series, Ken Haddad, digital special projects editor at Graham-owned WDIV Detroit, breaks down successful approaches to developing newsletters that connect with audiences and build meaningful — and revenue-generating — audience engagement. Watch more How To videos here.
The Times will make 18 of its newsletters available only to subscribers but will keep flagship email offerings such as The Morning free.
Gannett Co., whose newspapers include USA Todayand 260 other dailies, set a goal of reaching 10 million paid digital subscriptions in the next five years. The move comes as the publishing industry faces an ongoing decline in advertising sales, decimating newsroom employment.
