As one of the few TV news players on TikTok, NBC News pairs professional polish with a “gut feeling” for native voice and trending elements. Meg Ludemann, its de facto anchor there, aims for the persona of “your smart friend who’s telling you what’s going on.” Note: This story is available to TVNewsCheck Premium members only. If you would like to upgrade your free TVNewsCheck membership to Premium now, you can visit your Member Home Page, available when you log in at the very top right corner of the site or in the Stay Connected Box that appears in the right column of virtually every page on the site. If you don’t see Member Home, you will need to click Log In or Subscribe.
CBC News’ five-person animation team is using a graphics-driven approach to amplify some news stories with Adobe After Effects as a key tool. Note: This story is available to TVNewsCheck Premium members only. If you would like to upgrade your free TVNewsCheck membership to Premium now, you can visit your Member Home Page, available when you log in at the very top right corner of the site or in the Stay Connected Box that appears in the right column of virtually every page on the site. If you don’t see Member Home, you will need to click Log In or Subscribe.
NBCU-owned KNTV in the Bay Area built a digital innovation team composed of unique specialists whose goal was to transform the newsroom’s culture. The team’s ambitious, multimedia investigative projects have garnered an armful of Murrow awards and illuminated bold, new storytelling pathways.
ABC Owned Television Stations’ relatively new data journalism unit, headed by John Kelly, has quickly come into its own via the massive twin stories of the election and the pandemic. The team’s work has already impacted equity issues at the polls and made inroads with a younger audience that Kelly says “particularly values evidence, hard facts and data that they can easily consume and share with one another.”
In an election year when voting has never been more important — or more complex — E.W. Scripps has rolled out voter resource pages across its 42 markets aggregating local deadlines, rules and instructions, along with drawing from a well of Scripps and Newsy election coverage. Above, a Scripps voter resource page from Cincinnati, similar to ones found in each of the group’s 42 markets.
Since August, Anderson Cooper has been producing his Full Circle program thrice weekly via smartphones in his Hudson Yards office. The remote production was “quick, simple and cheap,” says CNN’s Jason Holterhaus, and signals that CNN is starting to take its digital-only shows as seriously as its linear broadcast.
InvestigateTV, Gray Television’s national investigative unit, has been producing dozens of in-depth pieces airing across its stations and on an OTT channel dedicated to its work. Fronted by WVUE anchor Lee Zurik in New Orleans (above), its pieces are making an impact even in markets where Gray doesn’t have a station.
Broadcasters, including CBS, E.W. Scripps, Hearst, Tegna and Graham Media, are bolstering their fact-checking operations as the 2020 election looms closer, partnering with outside groups like Politifact, FactCheck.org and First Draft to ensure their own trustworthiness with local viewers.
The 9 Wants to Know investigative team at Tegna-owned KUSA in Denver brings elasticity to local investigative reporting, experimenting with longer pieces, powerfully contextual graphics and unconventional cameras. But passionate reporters and a deft team leader are the real drivers behind its innovation.
Dave Jorgenson produces twice-daily posts geared to young audiences on nascent social video platform TikTok. In 10 months, he’s gained 400,000 subscribers there and tens of millions of views of his witty short videos, including tips on coronavirus hand washing and handshakes.
WFAA’s David Schechter and parent company Tegna are putting ordinary people in Dallas in the role of reporters to tackle divisive issues like climate change, racism and Trump’s border wall. The results, longer-form Verify Road Trip stories on digital and broadcast, are gaining both viewers and trust.