Apple Acquires NextVR, Setting Stage For Bigger Leap Into AR, VR

Head Trip: Broadcasting An NBA Game In VR

NextVR made sports history by broadcasting weekly NBA games in virtual reality. The next step is getting people to watch.

NBA Digital To Offer Weekly Game In VR

NextVR Raises $80M For VR Streaming

The Series B funding is coming mostly from Asia as the company looks to expand its global footprint for virtual reality streaming of various live entertainment events. Time Warner and Comcast were among the company’s previous investors.

Coming Next: Live Virtual Reality

The tech is already there via NextVR, which has been working with media companies to broadcast events live in VR for the complete immersive experience. Having made early experiments with sports events and the Democratic and Republican debates, NextVR has its own cameras and transmission equipment, but says there are cheaper alternatives available for publishers to begin trying it out.

PLAYOUT

Fox Sports, NextVR Immerse U.S. Open Fans